Apr 9, 2018 | Website Usability
Marketing Your eCommerce Website eCommerce marketing has two purposes: to make shoppers aware that an online store exists and to give them a reason to visit it. While it is possible to grow a business by word-of-mouth with little deliberate marketing, it is a rare...
Mar 28, 2018 | Search Marketing Fundamentals
From October, Google’s Chrome browser will warn users that all non-HTTPS pages that ask for user input are insecure. If your site has forms that accept user input and doesn’t have an SSL certificate, you may see a reduction in conversions as Chrome users are...
Mar 21, 2018 | Website Usability
You launch a new business website and write a few pages of content, publish a handful of blog articles, and share content on Facebook and Twitter. But after a few months, your site is nowhere to be seen in Google search results. What’s the problem? There are many...
Mar 14, 2018 | Ecommerce Tips
Since we first added WooCommerce hosting to our lineup of performance-optimized eCommerce hosting options, we have seen huge demand from retailers looking to combine the user-friendliness of WordPress with WooCommerce’s simple yet powerful eCommerce experience. We’re...
Mar 7, 2018 | Search Marketing Fundamentals
Google has flipped the switch on a native Google Chrome ad-blocker that is intended to clean-up the web while ensuring that well-behaved advertisers are not penalized. Google Chrome is far-and-away the most popular web browser on the desktop and on mobile, so the news...
Jun 15, 2017 | Customer Retention Guide
The biggest discussion floating among all major digital marketing news websites pertains to those beloved Featured Snippets – Answer Box results that everyone wants to be in. For nearly a year now, SEOs and copywriters everywhere have been going through leaps and...
Jun 8, 2017 | Search Marketing Fundamentals
There is proof of a large boost recently for sites running fully on HTTPS (secure) from Google organic search traffic. In the past, there was only a slight increase; the reward seems quite real now. The proof was from a company that runs thousands of websites in a...
Feb 13, 2017 | Search Marketing Fundamentals
As 2017 kicks into full gear, we are starting to see the numerous predictions surrounding Google implementing a better user experience come to fruition. January was far from quiet, with a major change being noticed in terms of Google reporting backlinks and either...
Oct 25, 2016 | Web Hosting Guidelines
What is Web Hosting, and Where is my site? Your website is accessed worldwide by using your domain name, or ‘mybusiness.com’. This domain name is an address that is listed in an Internet-Wide set of tables that every hosting company and Internet Service Provider...
Oct 10, 2016 | Search Marketing Fundamentals
Having a great looking website is nice but…if no one sees it, what good is it ? Virtually every one of our new prospects says they want a site that’s going to blow away their competition, thinking that how a site looks is going to turn browsers into...